Posts tagged as:

fansubbing

Fandom Then And Now

by AdamSimpson on July 4, 2010

Old Anime Versus New Anime

For my second guest post here at Austin Otaku I wanted to reflect on anime fandom and how it has changed over the years. My interest in anime and manga began in 1985, when I was in grade school in the San Francisco Bay Area. The past 25 years have brought many changes in the hobby and its interesting to compare the highlights of the hobby’s beginning in the U.S. with its current state. I’ve settled on three highlights from each era to share. If you can think of any to add please let us know in the comments below.

1985

Easy to Make New Friends

In 1985 anime fans were few in number, and we knew it. At gatherings and specialty stores it was easy to strike up a conversation with a fellow anime fan and make new friends. Gatherings were small and you saw the same faces every time, so it wasn’t hard to get to know people. It was difficult to obtain anime and manga so we did what we could to help each other copy laser discs and find merchandise. Oftentimes it felt more like a club than a hobby.

[click to continue…]

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We Need a Hulu for Anime

Austin Otaku

by Austin Otaku on June 6, 2009

Last week, FUNimation Entertainment attempted something I think it should’ve been doing all along — a simulcast of an anime with English subtitles in the US as it was being broadcast in Japan. Unfortunately, some opportunistic fansubbers found a copy of the anime on a public server and released it ahead of the broadcast in Japan. While this turn of events is a set-back for anime in the US, it is simply a product of the environment fostered by distribution companies, which have been slow to release anime and almost always charge outrageous amounts of money to buy the animes legally.

I hate to say it, but if the system of distribution of anime in the States wasn’t as archaic as it currently is, there wouldn’t be a need for fansubs, torrents, and streaming sites.

Internet Piracy

Internet Piracy

That said, I don’t think this recent episode of piracy should deter FUNimation and its fellow distributors from working with the Japanese production companies to continue evolving anime distribution in the US. I think we can all agree that they should stop relying completely on the old system of DVD sales and traditional television (with their incredibly lame English dubbing — IMHBAO).

Consider developing a partnership in anime (and perhaps even J-drama) similar to what American entertainment companies have done with Hulu. Incorporate in-video advertising and on-page banner advertising, or, as a last resort, charge a nominal monthly fee to users in order to monetize the service. Actually team up with your current nemeses, the fansubbers (*gasp*), to rapidly deploy subbed animes. … The big difference is that they’ll be subbing legally, and viewers will be watching legally. … And you get paid!

See? I just wrote your business plan for you. Now, get to it Gen Fukunaga. Ganbatte ne!

Hulu Animation - Cartoons Channels Page

Hulu Animation - Cartoons Channels Page

What you can’t (or shouldn’t) do, however, is leave fans with only the alternatives you’ve provided them up ’til now — waiting months after a broadcast to pay $24.99 for 3 episodes or waiting even longer to see the anime on television.

There is an audience for Japanese entertainment here in the US, and we’re hungry for the latest and the greatest. Don’t let us down Fukunaga-san!

**5-6-09 Edit: I did neglect to mention that Crunchyroll.com does offer legal viewing of recent anime, J-dramas, and other forms of entertainment from Japan and Korea. I should clarify that I’m talking about a comprehensive streaming video site from the distributors that allows users access to as many animes and J-dramas as  possible. Perhaps what is needed is for the Japanese production companies to loosen up their licensure restrictions and to work with Crunchyroll to develop this comprehensive site.

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Like Being There … With a Time-Delay

Austin Otaku

by Austin Otaku on May 22, 2009

Let’s face it. It really sucks when you want to be entertained, and all American television can offer is some lame repackaging of “90210″ or yet another reality TV show starring a new generation of narcissists. Don’t get me wrong, there have been some good shows (Battlestar Galactica, Lost, etc.), but they’re few and far between.

Sometimes, nothing will hit the spot like an anime or a J-drama … for me, at least. There is one saving grace to being an otaku in exile – torrents and streaming video. Thanks to these miracles of the Internet age, you generally don’t have to wait very long before the raw, unsubbed shows you want to see are released online, and you only have to wait a day or so before the fansubbing groups release them with hard or soft subtitles.

Tite Kubo’s “Bleach“, which I look forward to watching every week,  is actually released with subs within a few hours of the original air date.

Captain Komamura's Bankai

Captain Komamura's Bankai

Now, legal issues aside, because I know the production and distribution companies all take issue with fansubbing (despite the fact that their own subtitles and dubbing SUCK beyond measure), torrents and streaming videos have been a real blessing for me and many others. I’ve been able to experience an ever-evolving menagerie of Japanese culture without ever having to leave the comfort of home.

In addition to anime, I’ve been able to plug in to new music (J-Pop, J-Rock, etc.), documentaries, and new television dramas (J-dramas), like “Innocent Love,” all thanks to torrents and streaming video.

Maki Horikita in Innocent Love

Maki Horikita in Innocent Love

The unfortunate thing about being in America is that our culture tends to be pretty isolationist when it comes to entertainment. We tend to think that our movies, music, and television shows are the best in the world.  … Actually, I take that back. To think that would require some knowledge of these  forms of entertainment from other cultures. Americans are just plain ignorant of them.

As a result, there really is no way to legally experience them without buying every single CD and DVD out there. And frankly, I’m not rich enough to spend that kind of money.

No … unless and until the American media begins integrating anime, J-Pop, and J-dramas into its everyday line-up of television and radio, torrents and streaming media (legal or not) will be the only ways we otakus can feel like we’re plugged into the culture we adore so much.

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